For those who want to wear denim elegantly forever
The best thing about denim is Ageing, such as colour fading.
It is certainly one of the pleasures of growing your own colour, but when the colour fades, it tends to make you feel more casual...


Introduced here is a solution to such problems. It is a new concept denim jacket that uses "SHIN-DENIM", which has almost no colour fading or colour migration. It is a fresh and unprecedented piece of clothing that can be worn elegantly forever without changing the look of denim. From business to everyday, it is sure to be useful in a wide range of situations. "Non-fading" new denim
Japan Blue has developed a new concept of SHIN-DENIM" denim. The colourfastness has been improved by a dyeing technology developed independently by Japan Blue, and there is almost no colour fading or colour migration.
The denim remains clean even after repeated wear and washing.

It is also used for suits, uniforms, wallpaper and sofas, and is attracting attention as a new material that overturns the concept of denim. Silky 8.5oz with good abrasion resistance
Wearable for long seasons. 8.5oz denim fabric for long season wear.
Durability is also a concern with light-weight fabrics, but this fabric has greatly improved abrasion resistance due to the original spinning yarn.
It boasts more than twice the strength of regular denim and can be worn hard and washed repeatedly.

Stress-free comfort
Furthermore, the fabric also features stretchability while retaining durability! This stress-free jacket stretches freely in accordance with the body's movements. Traditional details
Simple two-button, classic collar with Notched lapel. The pocket flaps can be in or out. Buttons are also deployed at the cuffs as in tailored suits, and you can roll up the sleeves and wear them out. The
sewing parts are piped and the parts that cannot be seen are carefully finished. An exquisite balance of styles
To suit the Japanese body shape, the arms and body width have a slim appearance. The arms and body width are slim and clean to suit the Japanese body shape. It has an exquisite balance that broadens the range of coordination, making it easy to match with both beautiful and casual looks.